COVID-19 Public Health Communications Resource Hub

The Association of State and Territorial Health Officials, the Harvard Opinion Research Program at the Harvard T.H. Chan School of Public Health, the National Public Health Information Coalition, and CDC are collaborating on a multi-year project to strengthen communication and messaging during public health emergencies, including the COVID-19 pandemic. This online repository is a collection of resources, products, and event recordings from this project to support state and local public health agencies with actionable data that communicators and health officials can use to enhance communication efforts.

Resources

Building Trust Going Forward: COVID and Beyond

Decorative.
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Moving Into the Future

The Harvard Opinion Research Program, in collaboration with ASTHO and NPHIC, conducted surveys to understand public views on COVID-19 and other infectious diseases. The third and final survey, conducted between November 10-20, 2023, among 1,632 U.S. adults, provides key implications for state, territorial, and local health departments. The results can be used to shape communications and outreach, providing a foundation for overarching strategy and messaging across various activities.

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Evolving View of Vaccination: COVID-19, Flu, and RSV

The Harvard Opinion Research Program, in collaboration with ASTHO and NPHIC, is conducting a series of surveys to study how the public's perspectives on COVID-19 and infectious diseases are changing. They aim to provide strong evidence that can support the development of a comprehensive strategy and messaging for various activities. This memo presents some findings from the second nationwide survey conducted from July 7 to 16, 2023, among 1,430 U.S. adults. The results offer insights that can guide state, territorial, and local health departments in shaping their communication and outreach efforts.

COVID-19 molecule on a black background
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COVID-19 Protective Behaviors: Now and in the Future

In partnership with ASTHO and NPHIC, The Harvard Opinion Research Program is conducting a series of surveys to understand the public's evolving views of COVID-19 and other infectious diseases. This memo showcases select results from the first nationally representative survey, conducted February 15 to March 6, 2023, among 1,936 U.S. adults. Key implications for state, territorial, and local health departments were developed from the results and can be used to shape communications and outreach.

Flu vaccine ampoule
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Building Trust Going Forward: Boosters and Beyond Survey Brief

This survey brief showcases results that examines the role of trust in adopting COVID-19 boosters as well as the way trust during COVID-19 may impact perceptions on other infectious diseases. Data is from a survey conducted October 17-November 1, 2022 (N=1,406) and highlights public receptiveness to childhood vaccination and other protective behaviors for other infectious disease outbreaks.

Seasonal Flu Vaccination and COVID-19 Boosters (2022)

Sealed SARS-CoV2 amouples
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Enhancing Trust in Public Health: COVID-19 Boosters and Seasonal Flu Vaccination Survey Brief

This survey brief showcases results about the public perception related to COVID boosters and the upcoming flu season. Data is from a survey conducted July 6-16, 2022 (N=1,564) and highlights results that examines the way vaccination efforts may be both affected by trust and be designed to enhance trust.

Enhancing Trust: When COVID-19 Recommendations Changes (2022)

Wooden building blocks of trust
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Enhancing Trust in Public Health: When Recommendations Change Survey Brief

This survey brief showcases results about public perceptions on changes in public health recommendations including masking. Data is from a survey conducted March 31 – April 12, 2022 (N=2,821) and highlights results surrounding trust in public health agencies at the federal, state, and local levels.

Rebuilding Trust in Public Health (2022)

Wooden building blocks of trust
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Enhancing Trust in Public Health: Quick Results From a Foundational Survey Brief

This survey brief showcases results about the public perception of public health broadly as well as their views related to COVID specifically. Data is from a survey conducted February 1-22, 2022 (N=4,208) and highlights public perceptions and trust in information at all levels.

COVID-19 Back to School Messaging (2021)

Teenager in protective face mask with backpack going to school on sunny day.
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Back to School: Parent Views of COVID Protection Survey Brief

This survey brief showcases results about parent views of school-based protections. Data is from a survey conducted July 14-26, 2021 (N=815) and highlights results specifically among parents with a child aged 5-17 who will be in school in-person at least part-time during the upcoming school year.

Travel During the COVID-19 Pandemic (2020-2021)

Traveler COVID-19 screening at the Luis Muñoz Marín International Airport in San Juan, Puerto Rico
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Travel in the Summer of 2021: Vaccinated and Unvaccinated Perspectives Survey Brief

This survey brief showcases results about travel plans of US adults for the summer of 2021.Data is from a survey conducted April 24 – May 4, 2021 (N=2,801) and highlights views among vaccinated and unvaccinated adults.

two suitcases in airport terminal with plane taking off in background
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Experiences and Views of Domestic Summer Travelers During the COVID-19 Pandemic: Findings From a National Survey

This journal article provides an evidence base for communication efforts, experiences, and views of travelers during the summer of 2020. It was examined through a telephone survey of 1,968 US adults, conducted in English and Spanish, July 2 through July 16, 2020. Findings are summarized in this journal article.

Mask Wearing and COVID-19 Vaccination (2021)

Close-up of nurse putting band-aid on man's arm after coronavirus vaccination.
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Preventive Behaviors in the Evolving COVID-19 Context: A Tracking Survey for Communication Strategy: Wave III Survey Brief

This survey brief showcases select results about vaccination utilizing data from three waves of public opinion surveys. Data is from a survey conducted June 11-21 (N=2,638) and highlights evidence that can guide public communication strategy to enhance trust.

Woman wearing a protective face mask looks warily out of her window
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Mask Wearing and Vaccination: Wave II Survey Brief

This survey brief showcases results about mask-wearing and vaccination in the evolving COVID-19 context. Data is from a survey conducted March 25 – April 6, 2021 (N=2001) and highlights views of U.S. citizens on their behaviors toward mask-wearing and COVID-19 vaccines.

Event Recordings: Ask the Experts Series